How to Convert a Property Into A Luxury Vacation Rental
The creation of luxury vacation rentals is expanding to serve the demands of today's travelers. The short-term rental market is growing and expanding to satisfy the demands of contemporary travelers. A brand-focused approach to short-term rentals (logos included) is the newest trend in short-term rental marketing. Even though it's not every residence can be classified as luxury, there is a growing demand for luxury vacation rentals. According to Skift, "Luxury travel is leading the post-pandemic recovery. Booking patterns suggest that luxury hotels and vacation rentals will regain popularity quickly in 2020, making the luxury sector an attractive place."
Upgrading your house to accommodate high-end rentals is the perfect time to capitalize on more money. You may only need minor changes to enhance your property and boost your pricing. Here are our top six suggestions for turning your property into the next dream luxury Airbnb:
Provide Top-notch Services
An important thing that every luxury guest searches for in a property is included premium amenities. Consider whether there are any amenities that you could add to improve the quality of your space. What would make a stay at your rental more luxurious? Would you be able to provide more brand-name and high-end toiletries to your guests? Even including Le Labo shampoo and conditioner may help improve the quality of your space. Consider improving the following:
Toothbrush/Toothpaste
Deodorant
Shampoo/Conditioner
Water/Drinks
Coffee
Snacks
Beyond attracting and retaining clients, attracting the right guests can be achieved by providing wow-factor amenities like a hot tub, fire pit, sun deck, exercise equipment, and a dedicated workspace.
Include a Welcome Kit
Pay attention to little touchpoints when marketing your rental as a luxurious property is critical. You want your guests to feel indulged and cared for, so consider putting together a luxurious welcome package upon arrival. Include these items in your gift basket
A regional bottle of wine
Coffee beans from a nearby coffee shop
Small-batch craft beer
Carbonated water
Fresh cheese and high-quality crackers
Locally baked goods
Candies
Plan for the Interior Design
Rental properties are judged on the quality of their interior design if there's one thing. A luxury rental property is defined by its interior design. Review design magazines or browse Pinterest for ideas about the design of new, luxurious homes. Making sure your rental looks stylish doesn't require a lot of cash. A new linen couch, a real tree, or even a pillow refresh can help make your home look more contemporary. Working with an interior designer to upgrade your home to the luxury market might be one way to start. Expert advice often yields the most satisfactory results—and a little investment can yield significant returns.
Invest in Amazing Photography
If you're advertising a luxury rental, ensure your images match your description! It doesn't matter how great your listing is if your photos don't match your text. Once your rental looks great, employ a professional interior photography firm to photograph it and advertise it in a fashion that would entice your dream customer. Seek out a local stager, or speak with an interior design expert about how to include more upscale furnishings and accents in your home. Sometimes, hiring a professional firm is the best option. They can take your luxury brand to the next level for a small investment.
Hire a Reliable Cleaning Team
Cleanliness has to be a priority for any short-term rental owner. Cleaning thoroughly is especially crucial with high-end rentals. Every inch should be spotless, from how clean the floors are to how fresh the sheets look. When you use a dedicated, meticulous cleaning crew, you have the assurance that your property will be ready for your next guest. You should clean your rental between every visitor, whether staying for a day or a month. If your visitor stays for more than five days, you may wish to go the extra mile with deep cleaning services to ensure the satisfaction of the next guest.
Automation Systems
Luxury guests want everything taken care of, so they don't need to think about anything. Turnkey services are those that provide everything they need without any effort on their part. You may want to consider automating your property and provide:
Contactless check-in/check-out.
A digital guidebook.
An automatic Wi-Fi connection.
As a result of the recent pandemic, hotels have been forced to move faster towards automation, which is now considered a cost-effective solution to the labor shortage. Guests may now check in, communicate with staff members, and receive their rooms via robots. Chekitan Dev, a management and marketing professor at Cornell University's hotel college in Singapore, says that high-tech is now in high demand.
An automatic email system can be employed to keep in touch with guests and provide soft touchpoints to ensure they feel cared for, saving you a lot of time and effort.
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